Graphic Techniques to Transform Your Proposal Presentation

Technique 1 – Simplify for Focus

Problem: Text-heavy slides overwhelm evaluators.

Fix: Use white space and icons to make key points pop.

Technique 2 – Visual Flow Matters

Problem: Jumpy or disjointed slides confuse evaluators.

Fix: Use consistent layouts, transition slides, and logical sequencing.

Technique 3 – Align Graphics with Your Win Themes

Problem: Slides show features but not value.

Fix: Design visuals that reinforce your differentiators.

Technique 4 – Design for Delivery, Not Reading

Fix: Slides are support, not script. Use large fonts, visual prompts, and limited text.

Technique 5 – Plan for the Q&A

Fix: Add holding slides, blank backdrops for transitions, or visual summaries that reinforce key messages when the questions start flying.